Pockets, securing loops, pockets, loops, pockets, pockets! A designated place for everything. I just received this yesterday, and I already love this bag. Well-made, seemingly durable, easily cleanable, nice looking, and on sale(27.99!), it's ideal for travel by car, storing toiletries, cosmetics, medicine and chargers. I plan to also use this on my countertop to store the clutter that always accumulates on my vanity. The size is perfect. Everything easily located at your fingertips. I read the other reviews before purchase, and size seemed to be the number one question. My advice is to check the specifications; the dimensions are listed, and they are accurate. There are two major potential drawbacks: fiirst, I'm not convinced this bag is ideal for air travel. It looks a bit too large and unwieldy to space-save-fit in checked bags, unlike the "flat-packing" bags that are 3-4" wide and can be placed in luggage either zipped or unzipped for an even smaller profile. And second, the plastic, easily bendable S-hook designed for hanging the bag is a disaster waiting to happen. Seriously, the s-hook that comes with this bag not only will Not hold a fully packed or heavier bag -- allowing bag owners to "store" all items packed on the floor or in the bathtub -- it also plain looks cheap for a bag at this (retail) price-point. C'mon design team! This is something that should be addressed by your team, not something necessitating a trip to pick up (and install!) an s-hook or other "fix" by consumers! More often than not, unhappy customers won't spend their valuable time giving free advice to help make a product better; they just shop elsewhere. Fortunately for me, the pros far outweigh the cons for my intended auto travel and home use. I showed the bag to my husband, who is a pocket aficionado (a nicer but no less accurate word than freak or obsessed), and a second bag, in black with silver piping this time, is currently en route to our home. If an immediate, second purchase doesn't loudly shout the value and satisfaction of this bag, I don't know what would! I'm torn between hoping this bag lasts a long, long time and looking longingly at the one in blue!